NULA Skincare

Project Description: E-Commerce Platform Setup and Social Media Marketing for NULA Skincare

Client: NULA Skincare
Agency: Baadaye Agency

Overview: Baadaye Agency collaborated with NULA Skincare to establish their e-commerce platform and execute a comprehensive six-month social media marketing campaign. The objective was to enhance brand visibility and drive sales of NULA Skincare’s self-care products, specifically targeting women who prioritize skincare.

Our Role: Baadaye Agency took on the responsibility of overseeing the setup of NULA Skincare’s e-commerce platform and executing a robust social media marketing campaign. We aimed to leverage digital channels to effectively reach and engage with their specific target demographic.

Deliverables:

1. E-Commerce Platform Development: Design and build a customized e-commerce website for NULA Skincare, integrating essential features such as a product catalog, secure payment gateway, and user account management.
2. Social Media Content Creation: Develop engaging and informative content tailored to NULA Skincare’s target audience, emphasizing the benefits and ingredients of their skincare products.
3. Campaign Execution: Launch and manage a six-month social media marketing campaign across platforms like Instagram, Facebook, and Pinterest. This included creating and scheduling posts, managing ads, and monitoring engagement metrics.
4. Performance Monitoring: Regularly track and analyze campaign performance metrics such as website traffic, conversion rates, social media engagement, and ROI. Adjust strategies as necessary to optimize campaign effectiveness and achieve business objectives.

Impact: The collaborative efforts aimed to establish NULA Skincare’s online presence, increase brand visibility among their target audience, and drive sales of their self-care products. By focusing on e-commerce setup and strategic social media marketing, Baadaye Agency aimed to achieve sustainable growth and customer engagement for NULA Skincare.