EY

Project Description: Pre-Hype and Hype Videos for EY Annual Innovation Pitch

Client: EY
Agency: Baadaye Agency

Overview: Baadaye Agency partnered with EY to create anticipation and excitement for their Annual Innovation Pitch competition. Our focus was on developing captivating pre-hype and hype videos that engaged viewers and attendees, effectively setting the stage for a memorable and impactful event.

Our Role: Baadaye Agency was entrusted with the task of conceptualizing, producing, and delivering high-quality video content for EY’s Annual Innovation Pitch. Our goal was to leverage visual storytelling to create a buzz around the event and enhance audience engagement.

Deliverables:

1. Hype Video: Create an energetic and dynamic video to generate excitement leading up to the competition, featuring key speakers, event highlights, and testimonials from previous participants.
2. Video Production: Handle all aspects of video production, including scriptwriting, editing, and post-production to ensure polished and professional final deliverables.
3. Promotional Strategy: Implement a strategic distribution plan for videos across EY’s digital platforms, including website, social media channels, and email newsletters, to maximize reach and engagement.

Impact: The videos aimed to create a buzz around the EY Annual Innovation Pitch competition, drive attendance, and showcase EY’s commitment to fostering innovation and creativity. By effectively leveraging video content, Baadaye Agency aimed to enhance the event experience and elevate EY’s brand presence in the innovation community.