The final episode of “Decisions We Make” delves into the fascinating world of beauty standards and the prevalence of “fake” appearances. Addressing the societal pressure to conform to unrealistic beauty ideals, we discuss the choices individuals make to alter their appearance and the psychological implications of such decisions, ultimately questioning the concept of authenticity in a world obsessed with image.

The “ideal for feminine beauty” is a societal construct in which a faultless or beautiful woman is portrayed as the standard against which women should measure their own beauty. Advertisers use this ideal as a marketing tool rather than a fictional construct to which women aspire in order to generate continual demand for beauty items that allow women to get closer to this impossibly high standard.